From conflict training to social media: How I raised £125k for charity

At the heart of his campaign was an effort to tell the stories of those he aimed to help. Mr Rehmani travelled to refugee camps in Lebanon in February, where he visited families to assess their needs. He posted their stories on social media to show potential donors where their money would go.

“A lot of the posts on social media were being shared by people over WhatsApp and Facebook and Instagram. It started to gain a bit of traction – more and more people were following my journey while I was away

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